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Concurrent Session
Captivate Them: Tell Stories That Inform, Influence and Inspire
Monday 06/18/2018 07:00 AM - 08:15 AM Add to calendar
1.25 SHRM PDCs | Competencies: Leadership & Navigation, Communication | Intended Audience: Midlevel
Workplace Application:
You will learn how to influence the way your listeners think, act and feel by relaying compelling and memorable stories. 

Everyone loves a good story. Stories are fundamental to human communication; they contain the power to change the way we think, act, and feel. They are an amazing aid to message retention and inspire us to action. In this age of “infobesity,” storytelling is an essential skill to help us better reach and teach our audiences. Since most of us aren't born storytellers, this interactive session will teach you how to craft and deliver stories that inform, influence, and inspire. Get ready to maximize your impact with stories! This session will show you:

  • The science behind why storytelling is such a powerful communication tool.
  • How to craft interesting and memorable anecdotes to support your messages.
  • How to deliver impactful and moving messages.
  • How to build a repository of stories to use on-demand.
Amy Glass Photo
Amy Glass,
BRODY Professional Development